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Thursday, November 6 • 2:15pm - 3:00pm
Developing a Digital-First Ebook Program

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A little background: When we researched the STM ebook publishing landscape, we saw that it was dominated by disjointed chapter-level PDFs. These were effectively print books online, largely lacking even basic enhancements that electronic delivery allows, such as color or cross-linking. We saw a clear opportunity to launch a digitally-focused book program, offering authors and readers the true benefits of digital book publishing. Our ebooks were a major discussion point at six Library Advisory Board meetings, held worldwide, and the advice we received from librarians played an integral part in the development of the program, from content to delivery.

Description of the session: An inside look at how a society publisher developed and launched an innovative ebooks program.

Objective of the session: To bring librarians behind-the-scenes of a major product launch which was molded and designed based on feedback from the library community. Ways of including the audience: A question and answer session would be included where we would provide honest answers to even the most difficult questions.What attendees can expect to learn: We will not be aiming to sell or promote our ebooks in any way during this session. The intention is for us to give attendees a look into the process a publisher undertakes when developing a major new product. Librarians don’t often have the opportunity to learn about business strategy, research and development, successes and failures from a publisher’s perspective. This session aims to bring publishers, vendors and librarians together by reviewing how each plays a role in creating new products for the marketplace.


Olaf Ernst

Commercial Director, IOP Publishing
avatar for Scott Warren

Scott Warren

Associate Dean for Research Excellence, Syracuse University Libraries
Scott is the Associate Dean for Research and Scholarship at the Syracuse University Libraries. He provides strategic guidance for collection management, scholarly communication, and subject liaison librarian services. The department he leads plays a pivotal role in enhancing research... Read More →

Thursday November 6, 2014 2:15pm - 3:00pm EST
Room 227, Addlestone Library 205 Calhoun Street, Charleston, SC 29205