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Thursday, November 6 • 12:45pm - 2:00pm
50 Shades of Grey and Beyond: The Impact of Pop Culture on Collection Development. Do traditional methods of building collections bring these materials in or filter them out?

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There are few that would disagree that pop culture influences how we live, think, behave, buy, learn etc. It's also clear that pop culture has influence in the academic community, and many areas of study,  including Literature, Arts, Philosophy, Religion, Economics, Psychology, Sociology, Business many others.  Large numbers of books are published each year in all genre categories. For the academic community, many of these books traditionally would not fall under an academic materials umbrella but are relevant to support the ongoing study of how pop culture shapes modern life.  How do vendors and universities select appropriate titles to add to collections to support studies of something so broad, impactful and important? How do you get the right books on the shelves to support educators and students? 

In this session, Joyce Skokut, Director of Collection Development for Ingram Content Group, Pam Mackintosh, Economics Librarian and Coordinator, Shapiro Library Reference Services at the University of Michigan and Genya O’Gara, Director of Collections, James Madison University Libraries & Educational Technologies, will provide their thoughts, including successes and lessons learned, on integrating pop culture into their collections. A review of solutions and workflows that are helping their libraries successfully integrate modern titles in an academic setting will be provided and standing order plans, approval plans and journal review workflows will be discussed.

avatar for Pam MacKintosh

Pam MacKintosh

Collection Coordinator, Shapiro Undergraduate Library and Coordinator of Shapiro Library Reference Services, University of Michigan
Pam MacKintosh is Coordinator, Shapiro Library Reference Services at the University of Michigan and serves as the collection coordinator for undergraduate collections.  
avatar for Genya O'Gara

Genya O'Gara

VIVA Associate Director, VIVA - The Virtual Library of Virginia
Genya O’Gara is the Associate Director of the Virtual Library of Virginia (VIVA), a consortium of 72 nonprofit academic libraries within the Commonwealth of Virginia. Genya received her Master’s in Library Science from the University of North Carolina at Chapel Hill. She has held previous positions in Collection Management and Special Collections at North Carolina State University, most recently serving as the Director of Collections at James... Read More →

Joyce Skokut

Ingram Library Services, Ingram/Coutts
Joyce Skokut is Director, Collection Development for Ingram Content Group's library services business unit. In this role, Joyce supports publishers and academic and public library customers worldwide, providing her expertise and guidance on physical and digital content acquisition and collection development models for the library community. Ms. Skokut joined Ingram in 2002, supporting customers in product planning and analysis and managed... Read More →

Thursday November 6, 2014 12:45pm - 2:00pm
Cooper Room, Courtyard Marriott 125 Calhoun Street, Charleston, SC 29401